Running an ad on Facebook, but have started to notice that results are slowing down, the numbers are dwindling, and that your previously performing ad just simply seems to have stopped working? You could be suffering from what is known as Ad Fatigue. 

 

In this blog, we’ll help you figure out how to spot ad fatigue with your Facebook Ads, and give you some advice on how to fix it. 

Ad fatigue happens when your audience has seen your ad too many times. They stop engaging, which drags down your conversions and leads to a higher cost per result. This is why it’s highly important you’re keeping an eye on the data your ads are bringing in – as spotting ad fatigue early will allow you to make the needed changes quickly, and get your ad performing at its best once again – otherwise you’ll be burning through your budget without being aware. 

Social media is one of the most powerful tools your business can use to advertise, sell and discover new audiences. With social media, both paid and organic options are available for your business to take advantage of – but you need to understand how both work in order to get the full benefit out of them 

 

In this blog, we’ll explore paid and organic social media strategies, helping you decide which is best for your business. 

Organic social media is the content you post on social media that you don’t pay for, such as your day-to day posts, reels, stories etc. It’s the content that appears in your audience’s feeds pushed by the algorithm and the SEO within your posts, allowing you to build trust, awareness and long-term relationships with your audience, turning them from mere followers to loyal