The Power Of Facebook Retargeting: How To Bring Back Lost Customers
Posted on 14th July 2023
If you’ve found that you’re losing customers before they make purchases, it can be demoralising and feel like your marketing efforts aren’t working. This isn’t necessarily the case.
Through the power of Facebook retargeting, you can bring back the customers you’ve lost, and get them purchasing from your business. Research suggests that 97% of customers will leave a website without making a purchase on their first visit – therefore becoming lost customers. You can however retarget these people via social media – and Facebook is a great tool to use to do this.
Facebook Ad retargeting allows you to find the customers that originally didn’t purchase from you, and get your business back out in front of them.
Here’s how to bring back lost customers using the power of Facebook Retargeting.